The brand story.
made real.
How AURAVEO Works
DIGITAL TWIN
THE FOUNDATION OF AURAVEO
A digital twin is a virtual replica that mirrors your product in real time. It is the technological backbone of AURAVEO, collecting, analyzing, and sharing data throughout the product’s lifecycle. This foundation enables real-time updates and personalization, providing up-to-date, relevant information to each consumer.
Portal and web app
The brand owner portal is your web-based command center to upload and manage all your on-package content in real time.
The consumer-facing experience is a fully customizable web app, built to your brand’s specific CI guidelines, that enables rich content and seamless user interaction.
BRAND OWNER PORTAL
Upload and manage on-package content through our intuitive web-based portal.
CONSUMER INTERACTION
Customers simply scan the packaging or a QR code to access a web app, triggering dynamic, compelling content.
On-Package-Content
On-Package Content(AI, AR, Video, Audio, Image, pdf) is the digital layer that transforms your physical product packaging into an interactive media space. It is entirely flexible and can be updated at any time, ensuring customers always receive the most relevant and up-to-date information.
HYPER- PERSONALIZATION
If the package has a code, each code can be unique, allowing for tailored experiences for each consumer, from a personal message to a custom offer.
BRAND OWNER PORTAL
Upload and manage on-package content through our intuitive web-based portal.
CONSUMER INTERACTION
Customers simply scan the packaging or a QR code to access a web app, triggering dynamic, compelling content.
HYPER- PERSONALIZATION
If the package has a code, each code can be unique, allowing for tailored experiences for each consumer, from a personal message to a custom offer.
ANALYTICS
Real-time data tracks every scan, interaction, and consumer profile, providing unparalleled insights into consumer behavior.
MODULAR & SEAMLESS
The AURAVEO platform is an intelligent, modular system that enables you to deliver an unparalleled brand experience. Our technology is a cohesive solution, built to be a natural enhancement to your existing marketing ecosystem.
The Core Engine: The Digital Twin At its heart, AURAVEO creates a digital twin for every product. This virtual replica serves as a central hub in the cloud for all your on-package content and data, ensuring a single source of truth.
How it all comes together
The Brand Portal & Web App
Brand Portal
Your web-based command center to upload and manage all your on-package content in real time.
Web App
The consumer-facing experience is a fully customizable web app, built to your brand’s specific CI guidelines, that enables rich content and seamless user interaction.
Modular Functionality
AI Agent
A powerful, on-demand AI agent that is trained on your brand, product, and content. It’s ready to engage with consumers, answer questions about ingredients, usage, or provide personalized product recommendations.
Messenger Integration
Seamlessly connect with consumers on a personal level. Our platform can be integrated with popular messaging services, enabling you to deliver personalized greetings, share a private link to exclusive content, or even manage customer support directly through a conversational interface.