Aura represents presence, identity and the unique character that surrounds every brand and product — the emotional dimension of communication, the part people remember. Veo comes from the Spanish word for 'I see.' Together: brands should not only be seen. They should be experienced.

AuraVeo is part of the Koenig & Bauer Group, combining more than 200 years of expertise in packaging and product communication with modern AI, cloud technologies and intelligent consumer experiences.
We’re not a startup chasing a trend. We’re the grown-ups in the room, building for the long term.
Powered by Google and Deloitte. Enterprise-ready from day one.

Our platform doesn’t just deliver experiences — it learns from them. Brand agents and product agents built in. Personalisation at scale. Every scan generates first-party data that you own, about consumers who are actively engaged with your product. Real intelligence, collected at the moment that matters most.
The result: 5–15% engagement lift. Sales you can attribute. Customers you actually know.
For decades, brands have poured investment into channels they don’t own — social platforms, search engines, someone else’s algorithm. Meanwhile, the most powerful touchpoint in marketing has sat silent: the product itself. The thing in a consumer’s hands at the exact moment of highest intent.
We believe products can become more than passive objects. They can communicate, interact and reveal the stories, knowledge and experiences that already exist within them. AuraVeo is where presence meets visibility. Where products gain a voice. And where relationships begin.

CEO

Head of Digital Development

Chief of Staff

Head of Brand Owner Management

Head of Operations

Head of Marketing & PR