Case studies

Beverages – Craft Brewery

CHALLENGE

A US craft brewery wanted to boost loyalty and tell the story behind its limited-edition which was impossible on a small label.

SOLUTION

A QR code on cans directed consumers to a digital “beer journal” with tasting notes and food pairings and much more engagements.

TECHNICAL IMPLEMENTATION

An AR filter brought the can art to life, showing a video of the brewmaster talking about the beer. An AI chatbot answered real-time questions about ingredients and pairings, using messaging tools for a conversational experience.

faster sell-out for limited edition products

increase in social media referrals

of users interacted with digital asset

Food – Snacks

CHALLENGE

An artisanal snack producer needed to justify its premium price point by communicating its sustainable sourcing and reduce food waste.

SOLUTION

A QR code on snack bags provided a “farm-to-bag” journey with videos of farmers and sustainable practices. A “freshness tracker” with a countdown to the “best-by” date also helped reduce waste.

TECHNICAL IMPLEMENTATION

Video content on the package showed the snack being prepared in an appetizing way, while an AI chatbot offered recipes and answered questions about ingredients and allergies through direct messaging.

repeat purchase rate

increase in sales
of complementary goods via AI

sales Uplift to non-connected products

Cosmetics – Skincare

CHALLENGE

A high-end skincare brand needs to educate customers on multi-step routines and gather usage data.

SOLUTION

Solution: Unique QR codes on packaging launch an interactive experience.

TECHNICAL IMPLEMENTATION

The platform’s AR feature acts as a “virtual skin coach,” demonstrating product application. AI-powered quizzes offer personalized recommendations, and a messaging tool connects customers to beauty experts for direct support.

increase in repeat purchase from engaged consumers

of Consumers complete
AI-powered Quiz

positive reviews mentioning improved
results